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SendPulse
Email marketingLead Agents pickG2 4.6/5

SendPulse

All-in-one marketing, email, chatbot, CRM, and automation with no card to start

Email campaignsMarketing automationChatbot (3 free)Built-in CRMLanding pagesPay-as-you-go option

What is

SendPulse is a marketing platform: email (15k free/mo), chatbots, CRM, landing pages, and automation flows, for teams that want nurture, newsletters, and lead gen without paying upfront.

Free plan: up to 500 subscribers, 15k emails/mo, 3 sender addresses. Standard from **~$8/mo** (annual, 500 subs), unlimited emails. Pro **~$10/mo**, dynamic segmentation, 10 users. Not a cold outreach tool like Instantly, use for marketing lists, onboarding sequences, and on-site chat. Pay-as-you-go for occasional sends.

Ideal for

Small business and indie projectsE-commerce and online coursesMarketing teams on a tight budgetTeams wanting CRM + email in one toolCompanies with EU markets (multilingual support)

Key features

  • Drag-and-drop email builder (140+ templates)
  • Automation flows (up to 5 on free)
  • Chatbot builder (WhatsApp, Telegram…)
  • CRM pipeline in-platform
  • A/B testing (Standard+)
  • Web push & SMS (add-on)

Pricing

By subscriber count · PAYG option · Free plan, no card required

Free

$0

Up to 500 subs · 15k emails/mo

  • 15,000 emails per month
  • 3 free chatbots
  • Basic automation (5 flows)
  • 3 sender email addresses
  • Subscription forms
  • SendPulse branding

Standard

~$8 / mo

Annual · from 500 subs

  • Unlimited emails
  • A/B test subject & content
  • 3 users per account
  • 10 automation flows
  • No SendPulse branding
  • Scheduled sending

Pro

~$10 / mo

Annual · dynamic segments

  • Dynamic segmentation
  • Email verification (100/mo)
  • 10 users
  • 50 automation flows
  • Re-engagement emails
  • Personalized onboarding

Enterprise

Custom

Min 2,500 contacts

  • Unlimited senders & flows
  • Unlimited users
  • Full A/B suite
  • Dedicated support
  • VIP plan 5M+ subs
  • Custom bundle builder

Plan comparison

SendPulse Plan comparison
FeatureFreeStandardProEnterprise
Emails / month15kUnlimitedUnlimitedUnlimited
Subscriber limit500By tierBy tier2,500+
Automation flows51050Unlimited
CRM includedYesYesYesYes
A/B testNoYesYesFull suite
Branding removedNoYesYesYes

Pros

  • +Generous free tier (15k emails)
  • +All-in-one without extra tools
  • +Easy for beginners
  • +Chatbot + email + CRM
  • +Pay-as-you-go for rare sends

Cons

  • -Not built for cold email deliverability stacks
  • -Price scales with list size
  • -Less GTM-native than HubSpot
  • -Enterprise from 2,500+ contacts
  • -Not a replacement for Instantly outbound

How simple is setup?

Sign up → import list or site forms → first email or automation → connect CRM pipeline for sales follow-up. For e-commerce: Shopify integration. Price scales with subscribers, check the calculator before upgrading.

Integrations

ZapierMakeShopifyWordPressHubSpotFacebook MessengerWhatsAppTelegram

Alternatives

Alternatives
ToolStarting priceTrialCategory
HubSpotfrom $0Free CRMCRM
Instantlyfrom $3714 daysEmail outreach
Lemlistfrom $5514 daysEmail outreach
Unbouncefrom $2914 daysLanding pages

Frequently asked questions

Click a question to read the answer.

How much does SendPulse cost?

Free $0 (500 subs, 15k emails/mo). Standard ~$8/mo annual (500 subs, unlimited email). Pro ~$10/mo. Enterprise custom (min 2,500 contacts). Pay-as-you-go by emails sent (valid 1 year).

Is it for cold outreach?

No - SendPulse is opt-in marketing (newsletter, nurture, automation). For cold email use Instantly/Smartlead; SendPulse for lists you collected legally.

Why choose SendPulse?

When you need a cheap start with email + chatbot + CRM without HubSpot complexity, especially for SMB, courses, and e-commerce nurture.

Is there a free plan?

Yes - Free plan, no card: 15k emails, 500 subscribers, 3 chatbots, basic automation. Enough to test before a paid plan.

Does it have an API?

Yes - API and webhooks on Pro+ plans for integrations (Zapier, Make, Shopify, WordPress).