Basic
$39 / month
~$32.50 with annual billing
- ✓2,000 active leads
- ✓6,000 emails per month
- ✓Unlimited accounts and warmup
- ✓Dynamic IPs
- ✓General support
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Email outreachLead Agents pickG2 4.9/5
Smartlead
Cold email at scale with unlimited inboxes and AI warmup
Cold emailEmail warmupMaster InboxDeliverabilitySequence automationAPI & whitelabel
What is
Smartlead is a cold email outreach platform: connect unlimited email accounts, warm them with AI warmup, and run sequences by volume, without per-seat or per-inbox pricing.
Master Inbox unifies all replies; mailbox rotation and dynamic IPs support deliverability, while Pro+ plans add a global block list, ChatGPT assistance, and advanced analytics. It is not a lead database or full CRM - Smartlead focuses on sending, warmup, and the revenue cycle around cold email. Use Clay or Apollo for list building, then import into campaigns.
Ideal for
Lead gen and outbound agenciesB2B sales teamsRecruiters running high-volume emailFounders scaling cold outreachStartups and SMBs
Key features
- Unlimited email accounts on all plans
- AI-powered email warmup
- Master Inbox, all replies in one place
- Automatic mailbox rotation
- Dynamic IPs and deliverability monitoring
- CRM sync, API, webhooks, and whitelabel (higher tiers)
Pricing
By plan (leads + emails/mo) · ~17% off annual · 14-day trial · no credit card required
Pro
$94 / month
~$78.30 with annual billing · most popular for scaling
- ✓30,000 active leads
- ✓90,000 emails per month
- ✓ChatGPT assistance
- ✓Global block list
- ✓Unlimited seats
- ✓Priority support
Unlimited Smart
$174 / month
~$144.50 with annual billing
- ✓Unlimited contacts
- ✓150,000 emails per month
- ✓Dynamic sequences
- ✓All Pro features
- ✓Built for growing agencies
Unlimited Prime
$379 / month
~$314.60 with annual billing
- ✓Unlimited contacts
- ✓500,000 emails per month
- ✓Maximum sending volume
- ✓Advanced infrastructure
- ✓Dedicated account manager (where available)
Plan comparison
| Feature | Basic | Pro | Unlimited Smart | Unlimited Prime |
|---|---|---|---|---|
| Email accounts | Unlimited | Unlimited | Unlimited | Unlimited |
| Emails / month | 6,000 | 90,000 | 150,000 | 500,000 |
| Active leads | 2,000 | 30,000 | Unlimited | Unlimited |
| Global block list | No | Yes | Yes | Yes |
| Whitelabel | No | No | Optional | Yes |
Pros
- +Unlimited inboxes, ideal for multi-domain and agency setups
- +Cost scales with volume, not headcount
- +AI warmup and deliverability tools included
- +Master Inbox for all replies
- +Strong API and CRM integrations
Cons
- -Email-only focus, no native LinkedIn sequences
- -Not a lead sourcing tool, you need Apollo, Clay, or similar
- -Extra costs: mailbox providers and domains are separate
- -Advanced whitelabel and enterprise on higher tiers
How simple is setup?
Connect domains and mailboxes, enable warmup, import leads or connect an enrichment workflow, then launch a sequence. Most teams send a first campaign within a day using tutorials and demos.
Integrations
HubSpotSalesforcePipedriveClayZapierMakeAPI / Webhooks
Alternatives
Frequently asked questions
Click a question to read the answer.
How much does Smartlead cost?
Plans start at $39/month (Basic: 6,000 emails, 2,000 leads). Pro is $94/month (90,000 emails, 30,000 leads). Unlimited Smart is $174, Unlimited Prime is $379. Annual billing is roughly 17% cheaper.
Can I connect unlimited email accounts?
Yes, all plans include unlimited mailboxes and warmup, a key advantage over tools that charge per rep (e.g. Lemlist per profile).
Does Smartlead offer a trial?
Yes, a 14-day trial with full features, no credit card required. You can also book a live demo for onboarding.
Why choose Smartlead?
When you send high-volume cold email across multiple domains and do not want per-seat pricing - Smartlead keeps costs predictable with AI warmup, inbox rotation, and Master Inbox.
Does Smartlead have an API?
Yes - API and webhooks for CRMs, Zapier, Make, and custom workflows. Higher plans offer broader API access and whitelabel options.
What are Smartlead alternatives?
Often compared to Instantly, Lemlist, Mailshake, and Reply.io. Smartlead and Instantly are closest in model (unlimited inboxes); Lemlist is stronger for multichannel.